Innovatis Group Blog Archives

Data Tells a Story: How to Make Market Research Engaging

Market research

After developing a proven method of success in association market research, Innovatis Group has cracked the code on making research productive, engaging, and strategic in this 5-step process. […]

Read More…

ROI: Building a Successful Partnership

What does ROI mean for you and your company? Is it a metric that you track? A conversation that you have? Do you know if it’s quantitative or qualitative? ROI, meaning return on investment, is the most important element to track in any purchasing environment. But it can be challenging to track for every client’s unique goals.   I have watched companies place clients in boxes throughout most of my professional career. It never quite works […]

Read More…

How to Leverage Technological Transformations with New-Age Event Experiences

How to Leverage Technological Transformations with New-Age Event Experiences - Innovatis Group

In our world today, we have more information at our fingertips than ever before. Our ability to instantly access information, networking, and experiences at the touch of a button has created the need for event professionals to adapt to these new technology standards. So how do we embrace this new wave of change and use […]

Read More…

Customer Communities: What Companies Should Know

With almost every industry introducing the latest and greatest innovation at a breakneck pace, it’s easy for a company or association to slip behind despite sincere efforts to stay competitive. The most advanced offering a company releases is rendered almost completely obsolete within a fraction of a second as the “next big thing” looms on […]

Read More…