our blog

our blog

August 7, 2019

The Number One Thing to Remember When Recognizing Volunteer Leaders

The balance between making sure volunteers are recognized and celebrated for their contributions and making sure they understand the true benefits of their time and energy is sometimes a difficult one to achieve. When it comes to incentives and rewards, it’s important to understand the timing and how it affects the morale and motivations of your organization’s volunteers.
July 19, 2019

Why Budget Management is Everyone’s Responsibility

Accounting is many things. It’s the basis for managing an organization’s financial health. It’s the primary source of balance and reliability with financial data and reporting. It’s the foundation upon which the future of any organization is based—without accountability for the spending of the […]
July 6, 2019

Six Secrets Every Events Professional Should Know

“Event planning is one of those things,” says Caitlin Contreras, Event Coordinator at Innovatis Group, “that many people think they could do professionally. The trick is to intentionally make it look easy, so anyone thinks they could do it.” Because […]
June 21, 2019

Setting (& Reviewing) Multi-Year Goals with Your Board of Directors

In the world of associations, keeping your goals at the front and center of everything you do is of the utmost importance. With your Board of Directors losing and gaining members from year to year, it is crucial to have […]
May 31, 2019

Three Ways to Mobilize Your Engagement Strategy

As a relatively seasoned market researcher, I’m all-too-familiar with the sterile, one-dimensional research that’s prevalent in my profession. In typical research scenarios, a company will reach out to its customers and offer an incentive (small dollar amounts, points, etc.) in […]
May 4, 2019

Design Thinking for Associations | Part II

Companies often come to us and ask us to help them become more creative and more innovative. In our experience, creativity and innovation are not achieved by simply adding an eye-catching logo on a product or bringing in a well-known […]
April 19, 2019

Design Thinking for Associations | Part I

We’ve all seen the latest buzzwords floating around: user experience, customer experience, agile, design thinking… the list goes on and on. These methods are created to inspire our creative genius, enhancing our efforts so we can focus on our customers. […]
April 5, 2019

Five Reasons Your Brand Should Start a Podcast

I remember listening to my first podcast ten years ago. It was a daily podcast about my favorite basketball team; the audio production was shoddy, but it was chock-full of engaging information and it helped me become a better fan, […]
March 22, 2019

A Conversation with an Associate Executive Director

This podcast originally appeared on iaug.org. International Avaya Users Group (IAUG) is one of the world’s largest international organizations for communications technology professionals. As the forum for the global Avaya customer community, IAUG provides a voice and resource for Avaya […]