Innovatis Group Blog Archives

Three Ways to Mobilize Your Engagement Strategy

three ways to mobilize your engagement strategy

As a relatively seasoned market researcher, I’m all-too-familiar with the sterile, one-dimensional research that’s prevalent in my profession. In typical research scenarios, a company will reach out to its customers and offer an incentive (small dollar amounts, points, etc.) in exchange for answers to a short survey. Once the survey is finished, that’s it. There’s […]

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