The Innovatis Group Blog

Bringing the “Real World” into Virtual Events

This post originally appeared on AssociationSuccess.org on February 15, 2018. The world connects virtually, and it is no different for the associations we serve. Building effective virtual programs drives value for members across borders, provides cost effective means for engagement, and creates a unique forum for networking and learning. But a common mistake in planning virtual […]

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The Role of a Board of Directors in a Successful Organization

Whether you’re starting a new organization or managing one that’s long been established, the success or failure of every goal depends entirely upon the strength (or weakness) of your organization’s Board of Directors. As the foundation on which the house stands, the Board of Directors sets every standard and ensures the fortitude of the organization […]

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Using a Committee to Gather Collective Insight

This article originally appeared on AssociationSuccess.org on September 4, 2018. Virtual events are more than just a convenient and fun means for education and engagement. While it is important to work hard to translate the in-person experience into the virtual space effectively, virtual events are in themselves a unique and valuable form of interaction (which I […]

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Customer Communities: What Companies Should Know

With almost every industry introducing the latest and greatest innovation at a breakneck pace, it’s easy for a company or association to slip behind despite sincere efforts to stay competitive. The most advanced offering a company releases is rendered almost completely obsolete within a fraction of a second as the “next big thing” looms on […]

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